Corporate Blogs

General Motors

Site Address: http://fastlane.gmblogs.com/

The GM Fastlane Blog is used to discuss GM’s products and the design choices they are currently creating. The blog offers the company a way to express to its customers the latest designs and products, while at the same time keeping viewers coming back to visit the site.

Customers not only get the latest information on what GM is designing but they even get some perspective on “hot button issues” like alternative energy.

Adobe

Site Address: http://blogs.adobe.com/

The purpose of the Adobe Blog is to promote Adobe products and inform customers about the Adobe products and its services. The Adobe Blog allows employees to blog about not only the Adobe products, but also about other pieces of information that customers would find useful. The blog provides customers with “tutorials, advice, reviews” and other information to better inform their customers about Adobe and other similar products.